Home' Homes : Homes 2009 Contents But an all-out renovation isn't the only option available
to those after a change of scenery: interior design also
plays a big part in the way we perceive di erent rooms in
a house, unit or apartment.
After all, when you walk into a living room, entrance
hall or any other room in a house that freezes you in
your tracks mid-conversation, odds are that what you're
looking at took hours of trial and error; arranging and
rearranging; give and take; sweat and tears.
Or a professional interior designer like Paula Jacobs
from Design Ino was recruited to help jazz up a space.
Although Paula honed her interior design skills in the
luxury yacht and fast ferry markets of the late 90s, she
has spent the better part of a decade applying what she
learned on sea to land-locked properties. Five years ago
after partner Eric Sudarso came on board, the major
focus of Design Ino moved to residential and small
"Our intent is to empower the client by the design
process," she says.
"We coach our clients to help them discover their style
preferences, the way they use space and what creative
thoughts or ideas they might have.
"Together with our own design ideas, we use this
information to create 3-D presentations for discussion
that eventually culminate in the preparation of a
personalised style guidebook for the client. They can
then use this information to implement the design
themselves at their own pace."
Over the last year, Paula has noticed a change in
renovation trends among her clients: while the past
five years were largely about new builds, investment
properties and minor makeovers, the past 12 months has
seen the trend shift to larger renovations at client's homes
rather than their investment properties.
While she attributes part of this change to an
increased awareness of the importance of interior design,
she admits that economical turmoil has played a big role
in changing people's thinking.
"The economy has had an impact in regards to the
client looking for options available to them, ways of
doing things better and being more aware of costs,"
"Most of our clients would like the whole home done
but due to budgeting and also being first-timers, tend to
begin with the major areas, like the kitchen, bathrooms
and outdoor kitchen. Once they have experienced our
service and how it all works, they tend to get us back to
help with other spaces as the project progresses."
According to Paula, contemporary and modern-
looking homes and spaces are all the interior design rage,
but unless it suits the homeowners' lives, sometimes it's
okay not to go with the flow.
"We try to find out more about the personalities that
are going to be living in the home and keep away from
'in-vogue' options unless the clients' personalities dictate
this," says Paula.
"We use the colour and style tests by Shigenobu
Kobayashi to help define the client's own lifestyle and
colour preferences and also communicate with them and
help direct them in the way they approach the design and
style for their home." h
DESIGN OF THE TIMES
While enlisting the services of an interior
designer can help breathe new life into a
home (hint: some interior designers work
alongside manufacturers and are privy to special
discounts), Paula Jacobs of Design Ino has
some helpful insider tips for those wanting to
update the look of their surrounds.
HAVE A MASTER PLAN Think long-term.
What do you want to accomplish? Is the space
formal, casual, traditional or contemporary?
HAVE A COLOUR SCHEME Try to keep to
three colours; one light tone, one medium tone
and one dark. Remember that the dark colour is
usually the one that will stand out in the room.
CREATE A MOOD First place large items,
then pieces that relate to the larger ones. Finally
add accent pieces for secondary activities, things
like a small table under a window with a bunch of
flowers to accentuate the window and light.
GIVE EVERYTHING IN THE ROOM A
PURPOSE This does not mean everything has
to be functional. You may have an ornament
that is beautiful -- beauty is its purpose.
TRY NOT TO CO ORDINATE
EVERYTHING This can make things look
boring and gives the room no heart.
CLUSTER POT PLANTS AND
ORNAMENTS RATHER THAN
SCATTERING THEM AROUND THE
ROOM This creates interest and connection.
DO NOT DISPLAY EVERYTHING YOU
HAVE Enjoy putting some of it away so you can
update your home with it later.
104 WA's Best Homes; architects, builders & designers 2009
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